Revitalisation is currently the order of the day in the retail property sector. This is due to the fact the possibilities for building new, large-scale shopping centres in conurbations have been exhausted. In order to make locations fit for the future, new concepts must combine varied, cross-media shopping, gastronomy and leisure facilities. Digitalisation offers the opportunity to optimise existing offers and services. “This is precisely the approach we are pursuing in Mülheim an der Ruhr, where we are developing Rhein-Ruhr Zentrum into a shopping and experience destination of the latest generation,” explains Oliver Herrmann, Managing Director / Head of Business Development of the redos Group, in the new Shopping-Center Report 2019 of the EHI Retail Institute. The extensive revitalisation measures during ongoing operations are scheduled to start in the second half of 2020.
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